Privacy Policy

This Privacy Policy describes the policies and procedures of Alipsa Ventures regarding the collection, use and disclosure of your information when you use our website and services. It also tells you about your privacy rights and how the law protects you.

We use your personal data to provide and improve our safari planning services. By using our website, you agree to the collection and use of information in accordance with this Privacy Policy. We are committed to handling your personal information with care, transparency and respect.

The following terms have specific meanings throughout this document. Understanding them will help you interpret this policy correctly.

Personal information you provide directly. When you submit a safari enquiry, contact form, quote request or booking, we collect the information you choose to share with us. This typically includes:

• Your full name
• Your email address
• Your phone number or WhatsApp contact
• Your country of residence
• Travel preferences, dates and any special requirements you mention in your message

Usage data collected automatically. When you visit our website, certain technical information is collected automatically by our servers and analytics tools. This may include:

• Your device IP address
• Browser type and version
• The pages you visit on our website and the time you spend on them
• The website that referred you to us
• Your device type, operating system and screen resolution

We collect only what we genuinely need. We do not collect sensitive personal data such as financial details, health information or government identification numbers unless you specifically provide these in connection with a booking and it is necessary to complete your travel arrangements.

We use cookies and similar tracking technologies to understand how visitors interact with our website and to remember your preferences. You can instruct your browser to refuse all cookies, though some parts of our website may not function properly without them.

We also use web beacons in certain pages and emails. These are small invisible images that allow us to count visits, measure email open rates and verify that our systems are working correctly.

We use the information we collect for the following specific purposes:

• To respond to your safari enquiry. When you contact us, we use your details to prepare a personalised itinerary and quote tailored to your travel needs.
• To manage your booking. If you proceed to book a safari, we use your personal information to coordinate your accommodation, transfers, permits, flights and all other travel arrangements.
• To communicate with you. We send booking confirmations, pre-departure briefings, updates and relevant travel information by email or WhatsApp. We will only send you marketing communications if you have opted in to receive them.
• To improve our website and services. We analyse usage data to understand which content is most useful, identify areas for improvement, and ensure our website performs well for all visitors.
• To comply with legal obligations. We may be required to retain certain records for tax, accounting or legal compliance purposes.
• To protect our business and users. We may use your data to detect and prevent fraud, abuse or security incidents on our platform.

We do not use your personal data for automated decision-making or profiling in a way that produces legal effects concerning you.

We do not sell your personal information to third parties. We may share your information in the following limited circumstances:

• With safari lodges, camps and operators. To confirm your accommodation and activities, we share the necessary booking details — typically your name, contact information and travel dates — with the specific properties and operators involved in your itinerary.
• With service providers. We work with carefully selected third-party companies that help us deliver our services, including email platforms and website analytics tools. These providers are contractually required to protect your data and may only use it for the specific purpose of supporting our services.
• For legal compliance. We may disclose your personal information if required by law or in response to a valid request from a court, regulator or government authority.
• In a business transfer. If Alipsa Ventures is involved in a merger, acquisition or sale of assets, your personal data may be transferred as part of that transaction. We will notify you before this occurs and a different privacy policy becomes applicable.
• With your explicit consent. We will always ask for your permission before sharing your data for any purpose not described in this policy.

We retain your personal data only for as long as it is necessary to fulfil the purposes described in this policy. In practice, this means:

• Enquiry and booking records are retained for seven years for accounting and legal compliance purposes.
• If you enquire but do not proceed to book, we retain your details for twelve months in case you return or wish to proceed with your trip at a later date.
• Website usage and analytics data is retained for up to twenty-six months and then anonymised or deleted.
• Email marketing records are retained until you unsubscribe or request deletion.

When data is no longer needed and there is no legal requirement to keep it, we securely delete or anonymise it.

Alipsa Ventures is based in Kenya and your personal data is primarily processed there. However, because many of our service providers and lodge partners operate across East Africa and internationally, your data may be processed in other countries where data protection laws may differ from those in Kenya or in your home country.

Where we transfer personal data internationally, we take steps to ensure that adequate safeguards are in place to protect your information. By submitting your personal data to us, you acknowledge and agree to this transfer.

You have the following rights in relation to the personal data we hold about you:

• Access. You can request a copy of the personal data we hold about you at any time.
• Correction. If any of your personal information is inaccurate or incomplete, you have the right to ask us to correct it.
• Deletion. You can request that we delete your personal data, subject to any legal obligation we have to retain certain records.
• Objection. You can object to us processing your personal data for direct marketing purposes. We will always honour this promptly.
• Portability. You can request that we provide your personal data in a structured, commonly used format so that you can transfer it to another service if you choose.
• Withdrawal of consent. Where we rely on your consent to process your data, you may withdraw that consent at any time. This will not affect the lawfulness of any processing that has already taken place.

To exercise any of these rights, please contact us using the details at the bottom of this policy. We will respond to all requests within thirty days.

We take the security of your personal data seriously. We implement commercially reasonable technical and organisational measures to protect your information from unauthorised access, loss, misuse, alteration or disclosure.

These measures include secure encrypted connections (HTTPS) on our website, restricted access controls on our internal systems, and regular security reviews of our data handling practices.

Our services and website are not directed at children under the age of thirteen. We do not knowingly collect personal information from children under thirteen without the verifiable consent of a parent or guardian.

If you are a parent or guardian and you believe your child has provided us with personal data, please contact us and we will take prompt steps to delete that information from our records.

If you are booking a family safari that includes children, we will collect the ages and names of travelling children solely for the purpose of making appropriate accommodation and activity arrangements on your behalf.

Our website may contain links to third-party websites, including lodge and conservancy websites, airline booking portals and travel information resources. These links are provided for your convenience and do not imply our endorsement of those sites.

We have no control over and accept no responsibility for the content, privacy policies or data practices of any third-party websites. We strongly encourage you to review the privacy policy of every website you visit, particularly before entering any personal information.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology or legal requirements. When we make changes, we will update the "Last updated" date at the top of this page.

If the changes are material, we will notify you either by email (if we hold your email address) or by posting a prominent notice on our website before the changes come into effect. We encourage you to review this policy periodically so that you remain informed about how we protect your information.

Your continued use of our website after any changes to this policy constitutes your acceptance of those changes.

If you have any questions about this Privacy Policy, would like to exercise any of your data rights, or would like to make a complaint about how we handle your personal information, please reach out to us through any of the following channels.

We aim to respond to all privacy-related requests and enquiries within thirty days of receipt.